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Showing posts from July, 2018

"YOU'VE GOT THIS!" - 5 Ways to Motivate Clients

Think of the last time you struggled with something physically challenging. Take a moment and imagine yourself back in that same situation again now… “You’ve got this!” If I stood beside you giving these words of encouragement, would that challenge have seemed easier to tackle? Would you have been more motivated to go the extra mile and achieve greater success? Yes! Motivating others has become a key component of my placement. The head coach at The Barbell Academy writes a very well thought-out program to develop clients’ functional fitness. My role is not to modify the programming I deliver to the members. My role is to encourage the members to follow it to the best of their ability. I can do this by providing cues to refine their technique, but I also need to motivate them to put in the effort that will allow for improvement.  Here are 5 motivational tips you can use to help motivate your members! 5 Ways to Motivate Others 1. Know Them  ...

The 4 Keys to Building a Solid Membership Base

www.inc.com Have you ever wanted to start your own business?  If so, one of the early challenges will be building a solid membership base.  I asked a highly successful gym-owner and personal trainer: “What are the keys ways to recruit new members to your business?” The Answer: It’s what you know, who you know, who they know, and who you are! “What you know” = Knowledge “Who you know” = Contacts / Network “Who they know” = Referrals “Who you are” = Uniqueness / Personality A strong knowledge of your subject is imperative . The saying “fake it ‘til you make it” does not apply here! Members will be able to tell if you know what you are talking about pretty quickly. Your reputation could be permanently tarnished if the information you teach is unfounded.  Your network does not need to be expansive. Having a social media presence is enough to attract those looking for your type of service. You don’t need to obsess over the number of ...

Bands Before Barbells: The Keys to an Effective Warm-Up

We all (hopefully) know that we should take the time to warm up before a workout . Let’s take a minute to ask ourselves a few questions about our warm-up routine… 1. Do you include a warm-up before each workout ? 2. Are you warming-up properly ? 3. Are you warming up efficiently ? If you answered “no” or “unsure” to any of these questions continue reading below for some tips and tricks for a more effective and efficient warm-up. In a nutshell, a warm-up should (a) raise your heart rate, (b) activate target muscles, (c) mobilize joints and (d) mimic motor patterns you will use in your workout. Here is a great article that outlines a detailed warm-up protocol.   Part of my role at The Barbell Academy is designing a 5-10 minute warm-up specific to each WOD (workout of the day). I would first highlight the major movements of the workout. For example: Part A: 5x5 Deadlifts -require hip flexion (loosen/stretch the hamstrings) -requi...